組織背景
HKCR (Hong Kong Community Radio 香港聯合電台) 成立於 2016 年，是以灣仔為基地的社區平台和獨立網上電台。
我們已經製作超過400 集現場的電台節目和原創的現場演出，當中包括海外及本地的藝術家。
作為一個社區平台，HKCR 包容新加入場景的以及在場景裹的邊緣創作者，為他們提供一個可以發聲的地方。
HKCR 是全球網上電台社區的一分子，一個根基於本地而通往世界各地聽眾羣的窗口。
為甚麼香港需要 HKCR
香港的土地資源非常貧乏，表演空間等的設施不足，網上電台的空間是本地謹餘可以無差別地支援小型獨立創作者及團體，作表演及其他型式的創作藝術呈演的中樞之一。在主流音樂的龐大身影下，這是一個獨立藝術家成立和為目標對象最後的空間之一。
自疫情起，我們才認識到一直視理所當然的文化人員流動只是暫時性的，不過，思潮不會只因地域的限制而停頓，所以，我們意識到我們需要擴闊我們的地平線的分界，始於這次的網站擴充，它可以使更多的文化交流，突破彊界與時區限制，擴散於大氣電波間。
你們對我們的支持，在培養新一代的獨立藝術家將會起了無比重要的作用。它是承傳著這個城市的文化薈萃的高度，令城市間創意羣體的對話得而延續。
眾籌的目的
經過整整3年的「beta」實驗運作階段，我們正在邁入 1.0 正式版的重大擴展計劃。這個關乎於我們目標正式地成立一個功能完善的網上電台，以應付因為版權管制日益嚴重的網路環境。這個擴展計劃將會使我們的拓展節目的編排去容納除了身處本地以外的不同地區的藝術家也可以運用我們的平台繼續作文化的交流。
這樣模式的網上電台在亞洲地區少之有少，我們希望可以成為亞洲地區中一個文化協作的一個出發點，聚集幾個相鄰的音樂板塊，以區域連系的模式跟地區的音樂一同成長。
由於我們屬於完全獨立的狀態，背後沒有任何的人士或機構的直接資金投入。我們的節目也沒有任何廣告收益。組織的運作完全依靠兩名組員的自費和工餘時間的投入。我們主要的於富德樓的特惠租金也在明年介滿，我們需要展開計劃，為延續組織的運作及其擴展籌集新一輪的必要資金。
籌集的用途
我們希望可以籌集的資金用來支付我們現時的每月開支以及擴充需要的資金：
每月開支
- 租金（$2000 元）
- 網路供應商（$398 元）
- 線上存放以供重播節目的 Soundcloud 月費 ($117 元)
- 伺服器（$312 元）
- 可以供多個網上平台直播的服務 Restream（$382 元）
- 網域和伺服器費用（$50 HKD）
每月 $3,260 元 或 每年 $39,120 元
網站及節目擴充
- 新網站開發費用（$12,000 元 (已支付 $2,000元))
總共：$39,120 + $12,000 = $51,120 元
如果有多餘的資金我們將會撥入儲備到下年使用。
捐款回禮
我們準備了一系列的捐款回禮，其中包括音樂合輯和T恤等。
- $50 元捐款，你的捐款名字會記錄在專頁和節目中向你們一個公開致謝
- $120 元捐款，我們會送上一張HKCR 特有的線上下載音樂合輯（由我們邀請的音樂單位提供歌曲）
- $320 元捐款，我們會送上限量 HKCR AW20 的週邊以及上述的禮品。
- $1220 元捐款，我們會在我們年未的週年活動海報上加上你提供的組織或指定名字或徽標以示謝意。
此次捐款沒有最低目標，如果我們沒有達到指定的金額，我們會把所得的用來支付我們之前上述的日常開支。
籌款會帶來的效果
你的慷慨捐助不單只幫助我們應付未來一年的開支，它也會支付我們製作新的節目內容。根據你的捐款額，我們的擴展計劃將會分以下階段：
- 第一階段（現時）
- 新網站的初型，包括全新的音樂及影片直播播放器
- 全新的節目典藏系統，令聽眾更簡單地重播及發掘過往的節目。
- 全新的網站特選版面系統。
- 全新的網站節目表
- 全新的桌上及手機友善版面應用。
- 第二階段（七至九月更新）
- HKCR 原創節目
- 嘉賓主持的獨立頁面
- 全新的搜尋系統
- HKCR 原創節目
- 第三階段（十至十二月更新）
- 全新的音樂編輯內容
- 根據心情混音集 Mood Mix，一按即時提供不同場景適合的音樂Mixtape 混音帶
- 網上聊天室
風險與挑戰
即時我們得到所需的資金，長遠來說 HKCR 仍然需要找到一個收入模式，以供我們往後的獨立發展。
通過籌集的資金，我們會嘗試開發一些收入途徑，比如為我們的原創節目製作週邊，以及摸索開發每月訂閱戶的可能性。當我們有一個穩定的組織架構和團隊時，我們也會賞試伸請公營機構的基金。
更多可以支援我們的方法
如果你未能給我們金錢上的幫助，請不妨分享我們的籌款專頁來介紹我們給你的朋友，請不妨關注我們的社交平台以得到最新的資訊。
如果你是一名創作者又有興趣使用我們的平台，請不妨以電郵或通過社交平台聯絡我們。
Background
Found in 2016, HKCR (Hong Kong Community Radio) is a community platform and independent radio station base in Wan Chai.
We have produced more than 400 live radio shows along with original produced artist live session and programmes for both local and travelling artists.
As a community platform, HKCR sees inclusivity as the key for an online platform to be welcoming for newcomers and those who are marginalised to create a voice of their own.
HKCR is a counterpart of the global internet radio community, a getaway to connect the global worldwide audience while keeping the local community informed
Why is this important
With already scarcity of affordable venues, spaces such as online radio is one of the last piece of backbone that supports underground artists to make performance and other forms of creative activities indiscriminately, it is the space that powered by independent artists and for the independent artists, where commercial music is dominant of the cultural front.
Since the pandemic hits the globe, we realised that the continuity of freedom of movement are only temporary, however, ideas shouldn’t stop because of physical barriers, hence, it’s important that we should expand the horizon broader, from this planned upgrade of our operation, it enables more cultural exchange through air waves without limitation of timezone and borders.
Your support to our continual operation will help incubate an up and coming generation of artists. It embodies the city notion of hyper-culturality, keeping city’s array of creative dailogue on air.
What is this fundraising is about
3 years into the ‘beta’ phrase of our station, we are going into 1.0 with an big upgrade to our website. This means we finally have a fully functional online radio stream capacity outside of existing streaming platforms which are heavily policed by copy right control system. It would vastly expand our programming ability to facility a wider range of artists who are physically outside of HK but would like to submit a mix to us and to be aired on our station.
Such online platform is rare in the Asia front, we wish to be one of the first station to be able to provide a central point for artists in the regional network who can use our platform to build a together relationship within the continent.
Our station is independently run and currently not backed by any funding bodies such as government and institutions. We don’t have any income from our streamings nor we do any advertisements. Our (subsidised) tenancy in Footak building will run out soon and we seek to establish a funding from our audience in order for the station to expand the programming capacity and help our monthly expenses.
What We Need
We hope to achieve 100 backers with average of $200 HKD per donation, so it will generate enough money to help pay the expense of web development ($12000 HKD) and for the station to survive for a few months.
Our monthly expenses includes:-
- Shared Rental ($2000 HKD)
- Internet ($398 HKD)
- Soundcloud for our achieve ($117 HKD)
- Server backend services ($312 HKD)
- Restreaming server services (so our content can simutantoulsy goes to 4 channels at once($382 HKD)
- Domain and Server cost ($50 HKD)
Total – $3260 HKD/month OR $39120 HKD/annual
What You Get
We prepare a range of special perks which will award your generous donation to us. These includes digital compilation to tee and more.
- For $50 HKD donation, You will get a special shoutout in our podcast series.
- For $120 HKD donation,We plan to launch a unique digital compilation for each backers.
- For $320 HKD donation,We have some very limited AW20 merch for backers plus the digital compilation.
- For backer with $1220 HKD donation, in our annual anniversary gig we will print your name/ preferred logo in our banner to express our gratitude.
The target is flexible which means we would still use the fund to provide necessary means for our daily expenses should we not reached our set amount.
The Impact
Your contribution not only helps HKCR to continue running in the next year, it will also help with our upgrading the website which, depending on your contribution, will allow more resources for including more features. Our three phases of update roll out is as follows:-
- Phrase 1 (Right now)
- New audio and video stream player in our website so listeners can tune in 24/7
- New shows achieve system allows listeners to search our library of mixes in genre tags
- New highlight reel function for featured mix
- New schedule function for clearer display
- New mobile friendly layout
- Phrase 2 (July – September)HKCR Original production series (More info soon)
- New resident page with one page view of past episodes
- New search function (basic)
- Phrase 3 (October – December)
- Editorial content such as Interviews
- Advance search function with suggested mood, name search and genre tag
- Online Chat room
Risks & Challenges
While the crowd funding would support us for a few months, it is still essential that we have to look into ways to support ourselves eventually.
We will address this by creating monetralizing programme, such as our upcoming original production [HKCR TV], which will be transformed into our paid programme for early viewers on subscription based platform such as pateron. We will also explore more opportunity for public long term funding once we have a more stable operation and team structure.
Other Ways You Can Help
- If you cannot make a contribution, please consider sharing this campaign and follow us on our social page and tell your friends about this campaign!
- If you’re creatives who wish to make use of our platform, please don’t hesitate to contact us via emails and social media platforms!
Open Call